Aspiring screenwriter Aayush Verma navigates the bylanes of the Mumbai film industry and etches a bittersweet migrant fairy tale through his personal friendships and professional fall-outs, to make it into the world of ‘Industry’.
Aayush gets Producer Juggy Wadhwani’s actor son Rocky excited for his script Dhoom Dhadaka but his co-writer, Gayatri has another story idea - Swaadanusar which Aayush ends up pitching in his desperation to get his career started. TV star Sanya and Ayush become friends.